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We spend a lot of our time trying not to judge a book by its cover. However, in business, things are a little different. While customers aren't necessarily judging your business by its "cover," there are a few key areas that sway their opinions. Their reactions to these areas will either draw them in or send them hurrying away without so much as a backward glance. For example, have you ever tried to work with a specific business, only to go somewhere else because you were treated rudely by the staff?

Human beings are social creatures. Our societies function on teamwork and unity, our cities are assembled with extreme care to maximize the number of gathering places, and almost everything we do affects or is affected by someone else. One of the places where this is most obvious is in the workplace. Humans gather in offices from 9:00 a.m. to 5:00 p.m. to work together, talk to customers, and get things done. Unfortunately, this unity not only brings people together--it also brings germs together, and the spread of germs in the workplace can be a big problem.

Every business, whether big or small, requires a few basic things. Paper, pens, computers, printers, an Internet connection--these and other everyday objects are the building blocks of business. However, there is another aspect of a successful company, and this one can't be purchased at your local office supply store or set up by your IT department: cleanliness. For your workers, your customers, and your business itself, cleanliness is crucial to success.

Let's face it: dirt gets everywhere. Even in the most pristine lobbies of the world's grandest hotels, you are likely to find the occasional footprint in the doorway or speck of dust on the couch cushion. However, you're not likely to find these little messes unless you're combing the place over, with a magnifying glass in one hand and high-performance tweezers in the other. The world's grandest hotels didn't get to be the world's grandest hotels by tolerating dirt--so why should you? Here's how to hire a cleaning service!